Creating your Artist Bio!
dARTbase How-To’s
Why Do You Need An Artist Bio
An artist bio introduces you to your potential audience, providing a clear picture of who you are and what you hope to accomplish with your art. Initially, it can be difficult to create a memorable and catchy artist bio, but it is not impossible.
Understanding Your Audience
Your artist bio should be tailored around your audience. An artist’s bio is another form of marketing, so that the information you provide exudes confidence. Consider the kind of audience you’re trying to reach and what they might find important. Is there a gallery where your work is showcased or a platform where they can stream your work? Do you have any upcoming shows?
Your artist bio should be consistently updated as you continue to grow and evolve your work.
What should you include in your artist bio?
To make the most of this bio, include the important details of your creative experience. Start by introducing your name or stage name, your art medium and platform. You can include where you are from, where you live and work. Other information you should include are:
- Your History and Collections — Direct audience to your former works. This establishes your experience in your field and gives the audience a taste of your work.
- Art-Related Education and Collaborations — Emphasize collaborations and connections to help build rapport. Include other art-related work as well.
- Awards — Don’t be afraid to take pride in your achievements!
- Key themes — Beyond names and numbers, it is important to get to the heart of your work. Why do you do what you do? What are you hoping to accomplish with your art? By including this, you are forming a connection with your audience. Is there a specific social or cultural topic that you address in your work, explain it here!
- Significant Projects — Don’t forget to include any projects you are working on, collaborations you have and upcoming exhibitions where people can find you. Always update this information as this can serve as a call to action for your audience.
Finally, always proof-read your work and make the necessary edits. During the editing stage, you can rephrase or make edits to help your unique voice come through. Always add an individual touch to your bio whether it is including a hobby or a favorite movie. An impactful biography not only includes the relevant information but is also conversational and charms the audience.
Here is an example of a great artist bio:
From Lady Gaga to the country’s fastest rising music stars, Australian fashion innovator and designer, Cindy Vogels, dresses the music, with a difference.
Founder and director of slow fashion label, Racy & Lucky, Cindy creatively collaborates with artists on one-off, obscure and beautiful garments, with her costumery and fashion featured on screens, stages and red carpets across the world, including London Fashion Week, the ARIAs, Eurovision Australia and a Christian Louboutin campaign with guitar-slinging artist, Jaguar Jonze.
Winning awards and launching her first fashion label at just 16 years old, Cindy Vogels was cast into the international spotlight when her handcrafted feather crown was worn by pop sensation, Lady Gaga in a 2017 performance with the inimitable Tony Bennett.
Cindy has since dedicated her unique talents to the music industry, growing an enviable portfolio of strong, striking designs, including the eclectic outfits for iconic rock band, Regurgitator’s 25-year anniversary tour.
A multi-talented creative, Cindy is also an event producer and creative director, founding both CollabAnation, a live arts performance movement promoting creative collaborations across Australia, and Space Girls Festival, a vibrant event committed to delivering 100% female programmed events.
We hope this helps you perfect your Artist Biography. This is often your first impression beyond your art itself, so make it stand out.
P.S if you want to work with Cindy reach out to her at hello@cindyvogels.com.au
